Making Sense of a Monthly Investment

8/18/2023
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The S'more Vision: Accessible Pricing for Small Businesses

At S'more, we're not interested in just "building websites". We want to empower those who have felt left out of the web, either because of immense cost or sheer effort, to finally join the online community. The heart of our vision is rooted in offering innovative pricing structures that are tailor-made for those who are cost-conscious yet have big dreams for their online presence. Having worked for large agencies, I've witnessed the staggering estimates handed out to potential clients—estimates that often skyrocketed into five or even six figures. While these figures are not unjustifiable given the expertise and manpower involved, they left a significant gap for small to medium-sized businesses who yearned for a digital footprint but couldn't afford a ticket to the big leagues. It was apparent that a more inclusive pricing model was needed, one that wouldn't bar entry to those with tight budgets yet grand aspirations.

Another common barrier faced by clients was the question of maintenance: once the website was built, how would they update it effectively to maximize their investment? The industry-standard response often pointed towards popular content management systems like WordPress, Drupal, or Wix—powerful tools indeed, but using them effectively demands a learning curve. For smaller clients already juggling numerous hats, asking them to dive into the intricacies of these platforms and dedicate precious time to mastering them seemed less like an exciting opportunity and more like an additional workload. Investing a hefty sum to receive not just a website, but also the mantle of managing and updating it, appeared more burdensome than beneficial to many. The conventional approach inadvertently posed a dilemma: a sizable investment in exchange for an outsized responsibility.

The Evolution of the Flexible Pricing Model

The inspiration behind S'more's Flexible Pricing Model is rooted in tackling these twofold challenges with an elegantly simple solution. The traditional financial hurdles are downsized as no exorbitant upfront payment looms on the horizon. Instead, our model introduces the concept of a steady monthly investment—a palpably more manageable commitment for businesses that are diligently counting their cents. This innovative approach transforms your relationship with us from a mere transaction to an ongoing partnership. Essentially, by opting for a subscription-based model, you're not merely buying a product (a website), but you're investing in a continuous service (us) that comes bundled with a dynamic and functional website.

Empowerment Through Partnership

Picture this: a personal web developer right in your pocket, poised to make your digital aspirations come true. As you focus on your core business activities and the tasks that fuel your passion, we're in the background, ensuring your online presence remains impeccable, up-to-date, and aligned with your evolving vision. The burden of managing and updating your website is no longer a stumbling block; it's a seamless extension of our partnership. We understand that your expertise lies in your business, and our expertise lies in crafting and maintaining your digital presence.

Beyond Just Business: Stability for All

In the interest of transparency, we see the Flexible Pricing Model as a win-win that benefits us long term as much as you. For us, it ensures a more stable income stream. Web development has often been a feast or famine business, but with a monthly income structure we find solace in knowing that we can consistently dedicate our skills and attention to your success. This symmetry of benefits transforms our partnership from a mere transaction into a mutual commitment toward achieving shared goals.

Thinking Big

Our Flexible Pricing Model isn't just about numbers—it's a philosophy, a promise, and a pact. It represents, in our small way, the democratization of web development, making it accessible to all those who have felt left behind to this point. With us by your side, the journey from conceptualizing your online presence to establishing it and nurturing it becomes a seamless, cost-effective, and empowering experience.

Sound like a journey you're interested in? Get in touch, and let's get started today.